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Communications Analytics

Learn about what information you can discover from each sent Communication Campaign

Marisa Crowder avatar
Written by Marisa Crowder
Updated over a week ago

After a Campaign has been sent, there are some reporting options you can see for each individual Campaign.

  • First, you will find the sent Campaign on the Communication tab and click into it.

  • You will see the details of the Campaign Communications and the reporting on the Email Performance once it was sent. The Email Performance shows:

    • Recipients: How many unique contacts were intended to receive this email.

    • Delivered: How many unique contacts successfully received this email.

    • Open Rate: The Percentage of successfully delivered emails that were opened.

    • Click Rate: The Percentage of successfully delivered emails that were clicked.

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